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C/B/952. Corporate sustainability

WORDS:
2600
DATE:
2008
PRICE:
29.99 GBP

The paper examines the concept of sustainability reviewing its academic definitions and addressing sustainability issues. The example of the food and drink industry is used with the focus on the Nestle UK. Dimensions and drivers of corporate sustainability are identified, Friedman's concept of corporation and grounded theory framework are discussed touching on the issues of risk, partnership, regulations, etc.

 

KEYWORDS: corporate, sustainability,

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