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MyTravel Group plc
P/B/183. Strategic analysis of MyTravel Group plc
- WORDS:
- 3000
- DATE:
- 2004
- PRICE:
- 39.99 GBP
This report aims to evaluate the performance of MyTravel Group plc for the year ending 2003. It is looking at the Strategic Aims and Key Features of MyTravel Group Plc, Evaluate its Strategic Business Performance for the Year Ending 2003 Using Porter's 5 forces analysis, balanced scorecards, Boston Matrix, PESTEL Analysis and SWOT Analysis. Secondly report is looking at the key drivers for the business of MyTravel Group plc and its financial performance. Report is concluded with summary and possible recommendations for MyTravel Group.
KEYWORDS: strategic, mytravel, plc,
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