Browse our collection of papers in
Motorola
C/B/2076. New product development by Motorola
- WORDS:
- 5100
- DATE:
- 2009
- PRICE:
- 59.99 GBP
The paper reports on a new product development (NPD) by Motorola discussing the current situation at Motorola's handset division and the background for introducing the new product. NPD theory is reviewed considering the profitability of the NPD process, the calculation of resources, Porter's generic strategy, marketing mix features, etc.
KEYWORDS: New product development, Motorola, Porter\'s generic strategy, marketing mix,
C/B/878. Dissertation. Innovation and Knowledge Management as a Source of Competitive Advantage: The Case of Motorola, Nokia, and Sony Ericsson in the Chinese Market
- WORDS:
- 10000
- DATE:
- 2008
- PRICE:
- 109.99 GBP
This dissertation examines how firms can achieve competitive advantage through leveraging the knowledge that resides within and external to the firm, enabling them to develop and launch innovative products and services. In so doing, it focuses on the case of Western mobile phone handset providers - Motorola, Nokia, and Sony Ericsson - in the Chinese market. The dissertation would be particularly useful for anyone interested in the strategic management, innovation management, and knowledge management literature, as well as that relating to market entry modes, especially in the context of China. It would also be useful for those wanting to draw on historic, case study research as a methodological approach.
KEYWORDS: Innovation, knowledge management, mobile phone, Nokia Motorola Sony Ericsson compet,
C/B/879. Dissertation + Proposal. Innovation and Knowledge Management as a Source of Competitive Advantage: The Case of Motorola, Nokia, and Sony Ericsson in the Chinese Market
- WORDS:
- 10000
- DATE:
- 2008
- PRICE:
- 119.99 GBP
This dissertation examines how firms can achieve competitive advantage through leveraging the knowledge that resides within and external to the firm, enabling them to develop and launch innovative products and services. In so doing, it focuses on the case of Western mobile phone handset providers Ï Motorola, Nokia, and Sony Ericsson Ï in the Chinese market. The dissertation would be particularly useful for anyone interested in the strategic management, innovation management, and knowledge management literature, as well as that relating to market entry modes, especially in the context of China. It would also be useful for those wanting to draw on historic, case study research as a methodological approach. Proposal is available in the appendix.
KEYWORDS: Innovation, knowledge management, mobile phone, Nokia Motorola Sony Ericsson compet,
C/B/880. Proposal. Innovation and Knowledge Management as a Source of Competitive Advantage: The Case of Western Mobile Phone Handset Providers in the Chinese Market
- WORDS:
- 1900
- DATE:
- 2008
- PRICE:
- 19.99 GBP
This proposal puts forward the case to examine how firms can achieve competitive advantage through leveraging the knowledge that resides within and external to the firm, enabling them to develop and launch innovative products and services. In so doing, the dissertation proposal focuses on the case of Western mobile phone handset providers - Motorola, Nokia, and Sony Ericsson - in the Chinese market.
KEYWORDS: Innovation, knowledge management, mobile phone, Nokia Motorola Sony Ericsson compet,
C/B/787. Nokia and Motorola
- WORDS:
- 560
- DATE:
- 2007
- PRICE:
- 9.99 GBP
The paper examines the recent history of the cell phone industry with reference to Nokia and Motorola, the two most successful companies in the industry, reporting on their sales, strategy and current position in the global cell phone market.
KEYWORDS: Motorola, Nokia, Cell Phone Industry, handsets, wireless technology,
S/B/269. Motorola in China: Failure or Success?
- WORDS:
- 3000
- DATE:
- 2007
- PRICE:
- 39.99 GBP
The paper reports on the performance of Motorola in the Chinese market conducting their strategic analysis within the frameworks of PEST, Porter's Five Forces, competitors' overview, Value Chain model, financial ratios, SWOT, etc. The reasons behind the loss of the company's monopolistic status in the Chinese market are analysed.
KEYWORDS: Motorola, China, PEST, Porters five forces, competitors, values chain, SWOT,
C/B/487. Motorola in China: change strategy to regain market share
- WORDS:
- 3200
- DATE:
- 2006
- PRICE:
- 39.99 GBP
This report aims to offer viable strategic options for Motorola to reverse a steady decline in Motorola's position in China. First, it identifies the reasons of loss of market share in China for Motorola based on analysis of changes of industry environment. Second, it points out the organisational resources which should be developed to enhance Motorola's competitiveness. Finally, it offers two strategic options that help Motorola to regain its market share in China.
KEYWORDS: Motorola, Mobile handset, Strategy, Market share, Industry environment,
E/B/274. Motorola's position in China
- WORDS:
- 3000
- DATE:
- 2006
- PRICE:
- 39.99 GBP
The paper reports on the position of Motorola in China analysing the environment of the Chinese mobile phone industry, outlining Motorola's strategy for total customer satisfaction, and conducting analysis of their value chain, core competences, strategic resources, etc. Recommendations are made about the ways to improve Motorola's business position in China.
KEYWORDS: Motorola, China, mobile phone,
E/B/64. Motorola in China
- WORDS:
- 3000
- DATE:
- 2006
- PRICE:
- 39.99 GBP
The paper reports on the performance of Motorola in China reviewing the companys history, the challenges of the Chinese market entry, success factors of their quality leadership and the existing threats and problems of their business in China. Recommendations are given on Motorolas strategies in promotion, product design and market development.
P/B/845. Role of strategic alliances in global economy
- WORDS:
- 2000
- DATE:
- 2006
- PRICE:
- 29.99 GBP
The paper examines the role of strategic alliances between firms in modern global economy reviewing academic opinions about the ways of creating value through co-operation, the pressures of competition and the emergence of integrated global markets. Examples of strategic alliances are presented including General Motors, Motorola, etc.
KEYWORDS: role, strategic, alliances, global, economy,
C/M/248. Dissertation + Proposal. Brand Positioning Strategies in China: The Case of Motorola
- WORDS:
- 10000
- DATE:
- 2005
- PRICE:
- 109.99 GBP
This dissertation examines the success of Motorolas brand positioning strategy in China, focusing on the mobile handset industry. Following an introduction and setting out of the research aims and objectives, the literature review consists of four main parts. First, the changing nature of the mobile handset industry post-Mao is highlighted, a period when China started to remove its isolationist roots and opened up its economy to foreigners. Next, the branding revolution in China is outlined, which coincided with the development of the economy and brought branding to the fore in China. Third, the main theory on brand management, brand building and brand positioning, in particular, are discussed. However, since these theories were developed in the West, the implications of Chinas political, economic and cultural environment on consumer behaviour and branding is also explained. Next, a research methodology is set out, followed by the appropriate analysis and discussion of an exploratory study that was conducted to help address the research aim and objectives. Finally, some conclusions and recommendations are made. Last pages of the file contain 2000 words project proposal for this dissertation.
KEYWORDS: dissertation, proposal, brand, positioning, strategies, china, motorola,
E/B/44. Report on Motorola
- WORDS:
- 2000
- DATE:
- 2005
- PRICE:
- 29.99 GBP
The paper reports on Motorola providing an overview of the telecommunications market and performing the companys analysis using SWOT and reviewing their strategic alliances.
KEYWORDS: motorola,
E/HR/24. HRM in Nokia and Motorola: comparative analysis
- WORDS:
- 2500
- DATE:
- 2005
- PRICE:
- 29.99 GBP
The paper reports on the Finnish company Nokia and US Company Motorola providing their key financial data and comparing their human resource management (HRM) practices including compensations and benefits, training, development and internal communication.
KEYWORDS: hr, hrm, nokia, motorola, comparative,
S/M/134. Motorola (Mobile phones sector study)
- WORDS:
- 3151
- DATE:
- 2005
- PRICE:
- 39.99 GBP
Motorola Inc. is the second largest mobile phone company in the world, with the Finnish giant Nokia only being ahead of it. The aim of the present essay is to thoroughly examine the competitive environment in which Motorola is operating (PESTEL analysis). The industry analysis is then carried out with the help of the Porters Five Forces. Finally, the essay scrutinises Motorolas strengths and weakness as well as provides an overview of the opportunities the companys can capitalise on and threats it could face in the immediate future (SWOT). Where appropriate, recommendations are given as to how the company could improve its present position in the highly competitive market.
KEYWORDS: motorola, mobile, phones, sector, study,
P/B/26. Analysis of Business Strategy of Motorolla
- WORDS:
- 4000
- DATE:
- 2002
- PRICE:
- 49.99 GBP
This report analyses the case of Motorolla, Business environment of mobile phone industry and analysis of operating environment of Motorolla. SWOT analysis of Motorolla, investigation of marketing and financial aspects and development of new strategy for Motorolla.
KEYWORDS: business, strategy, motorolla,
Subject Catalogue
- Dissertations and Proposals
- Analysis of Companies
- Analysis of Industries
- Architecture, Design and Technology
- Computing and Mathematics
- E-Commerce and E-Business
- Economics
- Education
- Engineering
- Fashion and Culture
- Finance and Accounting
- General Business
- History
- Hospitality and Tourism
- Human Resource Management
- International Relations
- Law
- Literature, Language and Theatre Studies
- Management and Organisational Behaviour
- Marketing
- Media, Music and Art
- Operations Management
- Philosophy
- Politics
- Psychology
- Science, Medicine and Nursing
- Sociology
GET OUR GooGLE TOOLBAR BUTTON
BOOK MARK US
WHAT OTHERS HAVE SAID
The free essays that you put up for preview helped me achieve a high grade in strategic management. Thank you very much for that.Simon
