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Moet Hennessy Louis Vuitton (LVMH)

C/HR/271. LVMH (Moet Hennessy Louis Vuitton) case study

WORDS:
2300
DATE:
2008
PRICE:
29.99 GBP

The paper reports on LVMH (Moet Hennessy Louis Vuitton) presenting the company's background, analysing the impact of the external and internal factors on their performance, reviewing theoretical underpinnings of HRM (i.e. motivational drivers of employees' performance, international HRM, etc), and addressing the issues of LVMH's ethnocentric and geocentric approaches. Recommendations are suggested about the multicultural managerial effectiveness of LVMH.

 

KEYWORDS: LVMH, international HRM, multicultural, motivation,

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