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C/FC/50. Fashion Management: John Galliano Haute Couture and Christian Dior

WORDS:
5600
DATE:
2009
PRICE:
59.99 GBP

The paper examines the issues of fashion management looking at the contribution of John Galliano to Haute Couture and in his role as director of Christian Dior in an organizational context. The methods of secondary and primary research are employed using the qualitative approach to identify the keys to John's success.

 

KEYWORDS: Fashion Product Management John Galliano Haute Couture Christian Dior Director,

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