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P/B/588. Report on Microsoft in United Arab Emirates

WORDS:
6000
DATE:
2006
PRICE:
69.99 GBP

The paper reports on Microsoft business operations in the United Arab Emirates (UAE) providing the companys PESTEL analysis. The background of the UAE information and technology industry is described using the elements of PEST and SWOT, and highlighting the sources of IT competition in UAE using Porters Five Forces and SWOT models. The change in Microsoft branding strategy is analyzed using SWOT and summing up the updates to Microsoft business solutions.

 

KEYWORDS: microsoft, united, arab, emirates,

 
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