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London Zoo
C/M/1019. Marketing Evaluation for London Zoo
- WORDS:
- 3100
- DATE:
- 2009
- PRICE:
- 39.99 GBP
The paper examines the current marketing strategy used by London Zoo making suggestions about strategic improvements, particularly in view of the economic downturn when one of their key target customer groups, i.e. families, will find it difficult to afford recreational activities.
KEYWORDS: London Zoo, marketing strategy,
Other Papers On: London Zoo
Other Papers On: Marketing and Advertising Strategy
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