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Lenovo Group

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C/B/2620. International development of IT companies in China

WORDS:
3150
DATE:
2010
PRICE:
39.99 GBP

The paper conducts PEST analysis of the macro-economic environment of the Information Technology (IT) sector in China and examines the strategies of entry and expansion used by the leading Chinese IT companies including Lenovo. The frameworks of companies’ international growth are reviewed comparing Ghemawat’s CAGE model and Lasserre’s typology of strategic alliances, and applying Lasserre’s model to evaluate Lenovo’s acquisition of the PC business of IBM.

 

KEYWORDS: IT sector in China, PEST, Lenovo, IBM, international growth, strategic alliances,

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C/F/270. Merger and acquisition (M&A) of Lenovo and IBM

WORDS:
1500
DATE:
2008
PRICE:
19.99 GBP

The paper analyses the merger and acquisition (M&A) of Lenovo and IBM exploring the mechanisms of the M&A, and evaluating some of the consequences of the merger for both firms. The reasons behind M&A, and the benefits and risks associated with M&A are described.

 

KEYWORDS: Merger, acquisition, M&A Lenovo IBM Finance Cross-border M&A,

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C/M/878. Marketing Communications Strategy for Lenovo

WORDS:
3100
DATE:
2008
PRICE:
39.99 GBP

The paper examines the issues of marketing a new product of Lenovo, a leading computer manufacturer based in China. The problem of the company's growing energy costs is addressed reporting on their plans to introduce energy efficient Green products. A strategy of marketing communications to introduce the product is developed.

 

KEYWORDS: Lenovo, marketing communications, new product, energy efficient,

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C/OM/114. Proposal. Implementation of RFID in Supply Chain Industries

WORDS:
2800
DATE:
2008
PRICE:
29.99 GBP

The paper proposes research into the implementation of Radio frequency identification devices (RFID) in the Lenovo supply chain industry based in China. The description of the RFID systems is given, the approaches to the study of the RFID benefits in supply chain industry are outlined, research aims and objectives are formulated, a review of related academic literature and legislation is presented, research methodology is described, the timeline for the project is indicated.

 

KEYWORDS: Proposal, Radio frequency identification devices, RFID, supply chain, Lenovo,

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S/HR/166. Investigation into Telework and its impact on today's workforce: case study of Lenovo UK Ltd

WORDS:
13500
DATE:
2007
PRICE:
139.99 GBP

The dissertation examines the features of modern teleworking in the UK investigating into psychological, social and business aspects of a teleworker's job performance compared to those of an office based employee. Literature is reviewed on the theory of telework including recent trends in teleworking, driving forces of telework, work productivity, homeworking, teleworker characteristics, etc. Primary research methods are used to identify advantages and disadvantages of teleworking by collecting qualitative data via interviews. Conclusions are made about the effects of teleworking, guidelines for successful telework programs are suggested.

 

KEYWORDS: Dissertation, telework, Lenovo UK,

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P/B/853. Report on Lenovo Group (China)

WORDS:
3000
DATE:
2005
PRICE:
39.99 GBP

The paper reports on Lenovo Group, a Chinese IT company, reviewing their history, achievements, products and services, management structure, competitors, financial performance over the recent years, international business strategy, etc. The company’s business plan for launching new computer products on the international market is presented, their long term global strategy is discussed.

 

KEYWORDS: Lenovo, IT, computer, global strategy,

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