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Laura Ashley

E/M/39. UK fashion retailers: comparative analysis of Laura Ashley and Urban Outfitters

WORDS:
2000
DATE:
2005
PRICE:
29.99 GBP

The paper presents an overview of the UK fashion retail market focusing on the recent performance of Laura Ashley and Urban Outfitters and providing comparative analysis of their target segments, market positioning, store planning, design concepts, product ranges, brand marketing, customer service, etc.

 

KEYWORDS: uk, fashion, retailers, comparative, laura, ashley, urban, outfitters,

 
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