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Kresley Leather
C/B/1461. International Joint Venture of Thai and Italian Companies
- WORDS:
- 3300
- DATE:
- 2009
- PRICE:
- 39.99 GBP
The paper examines the steps of the international joint venture (JV) development discussing the plan of the Thai leather manufacturer Kresley Leather to establish a JV with an Italian company. External environment of Italy is analyzed using the PESTLE model, the market challenges are identified, the needed structural and managerial adjustments are indicated.
KEYWORDS: Kresley Leather, joint venture, JV, PESTLE, market entry modes,
Other Papers On: Strategic Alliances and Collaboration between Firms
Other Papers On: Kresley Leather
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WHAT OTHERS HAVE SAID
Thank you. I received the paper. Just want to say the paper is written well. You guys have included all that information i need to do the paper by myself. Thanks! I may order the SWOT analysis later.Nigel
