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C/B/4041. SWOT analysis of Kodak

WORDS:: 800
DATE:: 2011
PRICE:: 9.99 GBP

This paper focuses on Kodak, a manufacturer of photography equipment. The SWOT analysis examines the strengths, weaknesses, opportunities and threats that affect the company.

KEYWORDS: SWOT, Kodak,

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C/B/4023. PESTEL analysis of Kodak

WORDS:: 1200
DATE:: 2011
PRICE:: 19.99 GBP

This paper provides a detailed PESTEL analysis for Kodak, a manufacturer of photography equipment. The PESTEL analysis is developed in order to assess the external environment that affects the company.

KEYWORDS: Kodak, PESTEL!,

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C/B/3986. Strategic analysis and marketing plan for Kodak's new camera

WORDS:: 4150
DATE:: 2011
PRICE:: 49.99 GBP

The paper examines strategic and marketing aspects of EasyTouch camera, a new digital product of Kodak, conducing PESTEL analysis of its external market and internal SWOT analysis of the company, providing description of the product, and developing its marketing plan with regard to segmentation, targeting, positioning, e-business, etc.

KEYWORDS: Kodak, EasyTouch camera, PESTEL, SWOT, strategic analysis, marketing plan,

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C/B/2467. Assessment of Kodak's Digital Imaging Strategy

WORDS:: 3200
DATE:: 2010
PRICE:: 39.99 GBP

The paper examines the digital imaging (DI) strategy of Kodak providing rationale for the DI development, examining Kodak’s success factors, and discussing the company’s resources and capabilities to compete in the market of digital imaging products including their acquisition strategy.

KEYWORDS: Kodak, Strategic Management,

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C/B/1916. Porter's Five Forces Analysis of Kodak

WORDS:: 950
DATE:: 2009
PRICE:: 9.99 GBP

This paper presents an overview of Kodak, with Porter's 5 forces analysis. Porter’s 5 forces is a framework for industry analysis and business strategy development, which discusses the bargaining power of customers, the bargaining power of suppliers, the threat of new entrants and the threat of substitute products and the intensity of competitive rivalry affecting Kodak.

KEYWORDS: Porter, 5 forces, five forces, Kodak,

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C/B/1359. Eastman Kodak: Meeting Digital Challenge

WORDS:: 3600
DATE:: 2009
PRICE:: 39.99 GBP

The paper examines the performance of Eastman Kodak, the leader of the digital camera sales, reporting on their history, the history of the products manufactured by Kodak, their competitors, external environment, company's resources and capabilities, market segmentation, etc. The models of SWOT and Porter's Five Forces are used in the analysis.

KEYWORDS: eastman, kodak, meeting, digital, challenge,

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P/M/556. Theories and applications of technology management in Kodak

WORDS:: 3000
DATE:: 2006
PRICE:: 39.99 GBP

The paper offers a review of literature on technology management (TM) discussing its aims, use of roadmaps, levels of analysis, tools of information gathering (SWOT, Porters five forces and Portfolio management analysis), decision supporting tools (technological intelligence, STEEPI analysis), etc. The formation of alliances and partnerships as part of TM and TM tools in new product introduction (NPI) are discussed. The practices of Kodak in technology management are described.

KEYWORDS: theories, applications, technology, management, kodak,

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P/B/550. Kodaks strategy in going digital

WORDS:: 2000
DATE:: 2005
PRICE:: 29.99 GBP

The paper examines the impacts of the digital photography boom on the performance of Kodak reporting on their strategy for building a presence in digital industry through advertising, introducing new all-digital services, etc. The tensions that ensued as a result of the strategy are outlined evaluating the effectiveness of the strategy.

KEYWORDS: kodaks, strategy, digital,

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P/B/568. Report on Kodak (problems and recommendations)

WORDS:: 2500
DATE:: 2005
PRICE:: 29.99 GBP

The paper reports on the Eastman Kodak Company describing their background and conducting internal and external analysis using the following models: BCG, product life cycle, SWOT, PEST, etc. Recommendations are made to help solving Kodaks business problems.

KEYWORDS: kodak, problems, recommendations,

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S/B/78. HOW TO SAVE EASTMAN KODAK?

WORDS:: 2000
DATE:: 2005
PRICE:: 29.99 GBP

The aim of this report is to describe the outlook of the industry, describe the outlook of EK and to analyse in what way should EK go? The structure chosen for this report relates to three elements of strategic management. This report contains an analysis of the environment, this is done through a PEST analysis. Also included is the industry analysis. Tools used are the industry life cycle, five forces of competition and the KSF map, as these tools contain every aspect of the industry. The business analysis focused on Eastman Kodak is done by an analysis of the resources, the financial situation (WACC) and a competences map. Three strategic options are defined from Porter's generic strategies. A recommendation for the future strategy is the last part of this report.

KEYWORDS: save, eastman, kodak,

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