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Kingfisher Group
C/M/2040. Report on strategic management of Kingfisher
- WORDS:
- 3800
- ADD-ONS:
- Annual Report
- DATE:
- 2011
- PRICE:
- 39.99 GBP
The paper reports on Kingfisher home improvement group discussing their expansion strategy across Europe and Asia including Turkey and Russia, and addressing the issues of the company’s operations management, marketing management and financial management. Recommendations are suggested with regard to each area of management.
KEYWORDS: Kingfisher, operations management, marketing management, financial management,
Other Papers On: Strategic Management
Other Papers On: Kingfisher Group
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