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Junction Hotel
C/B/4231. CSR and company's financial performance
- WORDS:
- 2150
- DATE:
- 2011
- PRICE:
- 29.99 GBP
The paper looks at the concept of corporate social responsibility (CSR) reviewing its history and definitions, exploring approaches that make a company socially responsible, discussing the relationship between CSR and financial performance, and using the example of Junction Hotel who increased their financial performance by enhancing social responsiveness.
KEYWORDS: CSR, corporate social responsibility, financial performance, Junction Hotel,
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