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C/M/2143. An examination of the UK beer and lager industry

WORDS:
0
ADD-ONS:
13 Slides
DATE:
2011
PRICE:
19.99 GBP

This presentation focuses on the UK’s beer and lager industry. The presentation begins by providing information on the size and value of the market industry, and analyses whether the sector is growing or declining. The market trends are outlined, along with the main players in the industry, namely Heineken UK, Inbev, Carlsberg, and Diageo. The strengths and weaknesses for all four are assessed, and the presentation examines the market segmentation strategies as well as the customer profiling strategies the companies use. The presentation also examines consumer behaviour in this industry.

 

KEYWORDS: Presentation, alcohol industry, lager industry, beer industry, market trends, SWOT, Heineken UK, Inbev, Carlsberg, Diageo, market segmentation,

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C/B/3360. Factors affecting European brewing industry

WORDS:
1250
DATE:
2011
PRICE:
19.99 GBP

The paper addresses the issues of drinking beer in pubs and restaurants looking at the factors that affect the European brewing industry and conducting analysis of the industry along the lines of the PESTLE and Porter’s Five Forces models. The impact of the trends within the brewing industry is analysed with regard to Heineken, Grolsch, InBev, and Scottish and Newcastle.

 

KEYWORDS: brewing industry, PESTLE, Porter’s Five Forces, Heineken, Grolsch, InBev, Scottish and Newcastle,

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C/M/1656. Strategic Leadership requirements for mergers and acquisitions

WORDS:
3600
DATE:
2010
PRICE:
39.99 GBP

This paper critically discusses leadership theories in relation to the strategic leadership agenda. The paper presents a review of literature based on strategic leadership requirements for mergers and acquisitions. The paper then refers to organizations like LVMH, Saatchi and Saatchi and AmBev (InBev), to support the arguments stated about mergers and acquisitions. The paper concludes with a discussion of, and recommendations for practice of strategic leadership.

 

KEYWORDS: Leadership theories, strategic leadership, mergers and acquisitions, LVMH, Saatchi and Saatchi, AmBev, InBev,

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S/B/538. Joint ventures, mergers and acquisitions: theory and case studies

WORDS:
3500
DATE:
2010
PRICE:
39.99 GBP

The paper looks at joint ventures (JV), mergers and acquisitions (M&A) providing definitions of each business strategy and highlighting their advantages and disadvantages. The driving forces behind JV and M&A are identified, case studies are presented of Anheuser-Busc's acquisition by InBev and the joint venture MillerCoors created by the UK brewery SABMiller and the American company Molson Coors. The differences between JV and M&A are explained.

 

KEYWORDS: Joint ventures, JV, mergers and acquisitions, M&A, Anheuser-Busc, InBev, MillerCoors,

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P/B/651. Mexican beer market entry: strategic analysis for InBev

WORDS:
4500
DATE:
2005
PRICE:
49.99 GBP

The paper reports on the entry of the globally operating Belgian brewery InBev with their product Beck’s Beer into the Mexican beer market. Strategic feasibility and financial viability of exporting beer to Mexico are assessed using primary research methods (a survey and a questionnaire) and secondary data analysis of academic literature, journals and periodicals. InBev’s background and strategic position are described discussing their motivation for entering Central and Latin America and analysing Mexican consumer behaviour. Recommendations are made about the company’s market-entry strategy, distribution, pricing, etc.

 

KEYWORDS: Beer, market entry, InBev, Mexico,

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