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IMAX CORPORATION

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E/B/186. IMAX strategic analysis

WORDS:
3500
DATE:
2006
PRICE:
39.99 GBP

The paper reports on IMAX, a technology development company, describing their background, and conducting analysis along the lines of SWOT, Porter's Five Forces, Value Chain and the Resource-Based models. Recommendations are made about IMAX strategies related to foreign markets expansion, capital investments, etc.

 

KEYWORDS: IMAX, SWOT, Porters Five Forces, Value Chain, strategic analysis,