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Icleandair
P/M/656. Report on Icleandair online services and market opportunity
- WORDS:
- 3500
- DATE:
- 2006
- PRICE:
- 39.99 GBP
The paper reports on Icleandair describing the companys background, mission statement and special package holiday offers for online booking. Aesthetical and functional features of the website are discussed, their competitors and customers are reviewed. The step-by-step framework of market opportunity (7Cs) is outlined, recommendations on marketing strategies are offered.
KEYWORDS: Icleandair, online, package holiday,
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