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C/B/3718. Proposal. Promotional plans for Hollywood star hair salon

WORDS:
1200
DATE:
2011
PRICE:
19.99 GBP

This proposal discusses promotional plans for a local hairdressing salon, Hollywood star hair salon. The proposal identifies the research aim and outlines the background to the chosen topic. The research objectives are to identify what extent promotional activities may be beneficial to the achievement of marketing objectives of businesses, to investigate the vulnerabilities and weaknesses of the current promotional strategy of Hollywood Star Hair Salon, to indentify the relevant methods of promoting for Hollywood Star Hair Salon that will contribute to the growth of customer base at a slack period, and to identity the relevant methods of promoting for Hollywood Star Hair Salon that will popularise the new services of the firm (make up, pampering, massage and manicure). The methodology and action plan are discussed and detailed.

 

KEYWORDS: Proposal, promotional plans, hairdresser, Hollywood star hair salon, marketing objectives!,