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Hilton Group

C/B/1655. Analysis of Hilton group using Porter's five forces and value chain models

WORDS:
2000
DATE:
2009
PRICE:
29.99 GBP

The paper analyses the hotel industry applying Michael Porter’s Five Forces model. The concept of Porter’s theory is explained in the context of Hilton Group’s main competitors discussing the ways in which Hilton seek to differentiate themselves from their competitors, and reviewing other theories by Porter, i.e. the diamond model, value chain analysis, etc.

 

KEYWORDS: Hilton, Porter’s five forces, Value Chain, Diamond model, hotel industry,

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Received thanx great paper J.C.