Browse our collection of papers in
Google
C/C/328. Google's Android and Apple's iOS operating systems: comparative analysis
- WORDS:
- 2400
- DATE:
- 2011
- PRICE:
- 29.99 GBP
The paper compares the latest versions of Google Android and Apple iOS operating systems (OS) examining kernel structures, applications and software design goals of each OS.
KEYWORDS: Google, Android, Apple, iOS, operating systems,
C/B/4236. Strategic analysis and distinctive capabilities of YouTube
- WORDS:
- 1950
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper looks at the resources and capabilities of YouTube in the online video industry conducting analysis of YouTube and their parent company Google along the lines of Porter’s 5 Forces and SWOT models. Recommendations are suggested about the possible responses of YouTube to the opportunities and threats.
KEYWORDS: Strategic analysis, distinctive capabilities, YouTube, Google, Porter’s 5 Forces, SWOT,
S/HR/334. Human resource management issues at Google
- WORDS:
- 3850
- DATE:
- 2011
- PRICE:
- 39.99 GBP
This paper looks at human resource management issues at Google, and provides information on the company’s background. The culture and working environment at Google is discussed, along with their recruitment and selection policies. The concept of employee empowerment at Google is discussed, and the paper then details the challenges Google may face in the future. Some of these challenges discussed include customer loyalty, technology, competition, and diversification.
KEYWORDS: Human resource management, Google, recruitment policies, selection policies, employee empowerment, customer loyalty, technology, competition, diversification,
C/C/314. An examination of cloud computing. Case studies Amazon, IBM and Google
- WORDS:
- 5000
- DATE:
- 2011
- PRICE:
- 59.99 GBP
This paper focuses on cloud computing technologies, and begins by providing background information. The reasons why cloud computing has been commercially successful are outlined, and the paper also discusses the technology behind cloud computing. The Amazon elastic compute cloud, the Google cloud computing platform, and IBM’s blue cloud are examined as case studies for the paper. Modern cloud systems are evaluated, and conclusions are made regarding the future of cloud computing.
KEYWORDS: Cloud computing, Amazon elastic compute cloud, Google cloud computing platform, IBM’s blue cloud!,
C/EI/224. An evaluation of the development of websites from Web 1.0 to Web 2.0
- WORDS:
- 5150
- DATE:
- 2011
- PRICE:
- 59.99 GBP
This paper examines the evolution of five different websites from the times of Web 1.0 to the current Web 2.0. The paper presents the history of website design and technology as well as the evolution of website functions. Web 2.0 is then discussed and the paper outlines its main principles, as well as the future trends. The websites that are analysed are Google, CNN, Amazon, Microsoft, and Facebook.
KEYWORDS: Websites, internet, Web 1.0, Web 2.0, website design, Google, CNN, Amazon, Microsoft, Facebook.,
C/C/310. Critical evaluation of Google Wave
- WORDS:
- 1350
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This paper presents an evaluation of Google Wave, and aims to assess all aspects of the web application. The product, platform, and protocol layer of Google wave is assessed, before the paper details its features. Some of the features examined include real time updates, extensions, and mobile support. Before conclusions are made the paper details a variety of advantages and disadvantages of the web application
KEYWORDS: Google Wave, web application, product layer, platform level, protocol layer, real time updates, extensions, mobile support,
C/HR/1070. Management Style, Motivation and Recruitment in Google Organisation
- WORDS:
- 1550
- DATE:
- 2011
- PRICE:
- 19.99 GBP
The paper examines the organisational culture and management style of Google reviewing the history of the company and analyzing the effects of the democratic management style on employee motivation within the company. Google’s approaches to recruitment and selection (R&S) are examined discussing their use of alternative R&S techniques.
KEYWORDS: Management style, motivation, recruitment and selection, Google,
C/B/3951. Google: key success factors
- WORDS:
- 2850
- DATE:
- 2011
- PRICE:
- 29.99 GBP
The paper examines the factors behind Google’s business success identifying their core competencies and capabilities, explaining their role in the company’s expansion programmes during 2004-2009, evaluating Google’s Blue Ocean Strategy (BOS) of promoting innovation, and discussing strategic options available to Google in the next five years.
KEYWORDS: Google, key success factors, Blue Ocean Strategy,
C/HR/1040. An examination of management styles at Google
- WORDS:
- 1500
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This paper examines the management style at Google in reference to recruitment. The paper begins by introducing information on Google, and follows by examining how management styles affect motivation at Google. Different recruitment and selection policies at the organization are assessed, and the paper then looks at alternative recruitment techniques that can improve performance. Management simulation selection techniques and graduate placements are then examined in conclusion.
KEYWORDS: Management style, Google, recruitment, selection, recruitment, performance, management, graduate placements,
C/B/3588. Proposal. Google's policy of net neutrality in China and USA
- WORDS:
- 590
- DATE:
- 2011
- PRICE:
- 9.99 GBP
The paper proposes research into Google’s policy of net neutrality in China and the USA explaining the significance of the topic, reviewing literature on the consistency of Google’s corporate policy, and describing the methodology of the proposed research.
KEYWORDS: Proposal, Google, net neutrality, China and USA,
C/F/1043. Dissertation. Do mergers and acquisitions always bring the desired effects?
- WORDS:
- 12800
- DATE:
- 2011
- PRICE:
- 129.99 GBP
This dissertation aims to assess whether mergers and acquisitions (M&A) always brings about the desired effect. The study aims to understand the dynamics of major variables that impact on the success of mergers and acquisitions across industries from a corporate strategic perspective, to highlight the corporate strategy in achieving desired results from M&A activities, and in the light of the analysis develop strategic recommendations for companies that are considering M&A strategy to achieve desired effects. The study discusses why M&A waves occur and the motivations behind them. Cross border M&As are discussed, and the literature review discusses friendly vs. hostile takeovers. Data is collected through use of case study analysis, and the dissertation examines M&As in relation to Procter & Gamble, Santantder, General Electric, Mittal Steel, and Google. All of the findings are examined, and the study concludes with an assessment of the findings and an outline of the studies limitations.
KEYWORDS: Dissertation, mergers, acquisitions, M&A, corporate strategy, cross border, friendly takeover, hostile takeover, Procter & Gamble, Santantder, General Electric, Mittal Steel, Google,
C/F/1000. Proposal. Google: challenges and benefits of all equity financed capital structure
- WORDS:
- 2850
- DATE:
- 2011
- PRICE:
- 29.99 GBP
The paper proposes to look at Google’s equity capital with zero debt structure to address its discrepancy with the traditional ‘optimum capital structure theory’. The objectives of the proposed research are outlined, the background of the company is described, the areas of the literature review are indicated, the rationale and methodology of the research are explained providing information on its scope, limitations and ethical issues.
KEYWORDS: Proposal, Google, equity financed, capital structure,
C/HR/879. The implementation of anti-discriminatory policies for homosexual employees at Google
- WORDS:
- 2650
- DATE:
- 2011
- PRICE:
- 29.99 GBP
This paper focuses on the implementation of anti-discriminatory policies for homosexual employees at Google. The paper begins by providing the background to the company and its workforce, and discusses the concept of reverse discrimination at Google. The paper presents a review of literature which discusses the implementation of an anti-discrimination policy for homosexuals, and this section presents the theory behind the subject. Data is collected through analysis of secondary literature and the Google website. The actual case study is the analysed in great detail, and conclusions are made regarding Google’s implementation of the policy. Recommendations are made in order to suggest ways in which their policies can remain fair to all staff, not just the homosexual employees.
KEYWORDS: anti-discriminatory policies, homosexuals, Google, reverse discrimination!,
C/HR/817. Examination of the difference between management and leadership
- WORDS:
- 1600
- DATE:
- 2010
- PRICE:
- 19.99 GBP
This paper examines the differences between management and leadership. The way in which each role is formed is evaluated, along with the way employees treat them. The paper then discusses the leadership styles of two contemporary business leaders, Vladimir Kim, chairman of Kazakhmys and Eric Schmidt, CEO of Google. The paper concludes by suggesting which leadership style is more affective.
KEYWORDS: Management, leadership, employees, styles, Vladimir Kim, Kazakhmys, Eric Schmidt, Google,
C/F/886. Financial Analysis of Google
- WORDS:
- 1200
- ADD-ONS:
- Ratio Analysis
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The paper reports on the financial analysis of Google presenting an overview of the company and their activities, and analyzing their ratios over the period from 2007 to 2009.
KEYWORDS: Financial Analysis, Google,
C/M/1608. Analysis of Google' Organisational Culture
- WORDS:
- 2500
- DATE:
- 2010
- PRICE:
- 29.99 GBP
This paper critically analyses Google in relation to their organisational culture, relating it to existing theories. The paper furthers this discussion by discussing how the cultural traits of the Google may hinder or encourage the performance of the organisation. The way in which Google’s core values, participative culture and management process is evaluated.
KEYWORDS: Google, organisational structure, performance, work performance, participative,
C/B/2816. Analysis of companies, consumers and the harmfulness of products: Case studies Toyota and Google
- WORDS:
- 2500
- DATE:
- 2010
- PRICE:
- 29.99 GBP
This paper analyses the statement “Companies only provide products that consumers want and it is the responsibility of the individual consumer to weigh-up any harmful effects of those products on themselves and society.” The introduction lists a variety of perspectives that the paper will utilise, including egoism, social relativism, deontology, and care perspective, to name a few. This view is discussed in view of the consumer and the company, discussing the various ethical perspectives. Two case studies are used to develop the argument, Toyota and their recall of Lexus, Prius, Camry, and corolla models and Google’s decision to stop its censorship in China. The paper concludes with a summary of the topics discussed in relation to the above statement.
KEYWORDS: Consumers, business ethics, corporate values, Toyota, Toyota recall, Google, China, egoism, social relativism, deontology, care perspective.,
C/OM/269. Innovation Management at 3M, Google and Microsoft
- WORDS:
- 3000
- DATE:
- 2010
- PRICE:
- 39.99 GBP
This paper aims to evaluate organisations in a contemporary business environment implement innovation as a key feature and a source of competitive advantage. 3M, Google and Microsoft have been selected as case studies to analyse how innovation is incorporated into organisations. Innovation, organisation structure and culture, and human resources are all discussed in relation to the chosen organisations. The paper concludes with stating how successful the companies have been in incorporating innovation in regards to success factors.
KEYWORDS: Innovation, organisation structure, organisation culture, 3M!Google, Microsoft!,
C/M/1496. Internal management of innovation: case studies of Avon, Google Inc and EADS
- WORDS:
- 3500
- DATE:
- 2010
- PRICE:
- 39.99 GBP
This paper considers the management of innovation at three key companies in three contrasting areas of activity: EADS Eurocopter, the global leader of helicopter manufacturing, Google Inc, the internet giant, and Avon, the global direct-selling company specialising in women’s beauty products. Three factors are considered: company structure, corporate culture, and HR policies – and recommendations for innovation in each company follow. The three reviews attempt to show the importance of internal environment (company structure, culture) to innovation and profitability. The information presented by the paper on company hierarchies (or in the case of Google, lack of them), internal communications, employee retention strategies, and research and development has been assembled from a variety of printed and on-line material (on-line annual reports, newspaper articles), and such studies as L.A. Klepacki on Avon and V. Scott on Google – Corporations that Changed the World.
KEYWORDS: Avon, Google Inc, EADS, Eurocopter, innovation, research & development,
C/F/756. Comprehensive Analysis of Financial Ratios and Share Performance of Google
- WORDS:
- 2000
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The scope of this report is to analyse the financial health of Google, the pinnacle search engine in the present times. It proceeds by giving a brief introduction of the company Google Inc, then heading onto the detailed assessment of financial ratios for 2007-2009 financial years such as Profit Margin, Return to Equity, Return to Assets, P/E Ratio and EPS as well as share performance. Lastly, it tells about the overall financial condition of the company with respect to the analyses and results (ratios and share performance).
KEYWORDS: Google, Google Inc, P/E ratio, EPS, Profit Margin, Return to Equity, Return to Assets, Share performance,
C/B/2472. Google's SWOT analysis
- WORDS:
- 1050
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The paper presents SWOT (TOWS) analysis of Google’s strategic performance identifying the company’s core competencies and suggesting recommendations about Google’s strategic development on the basis of the analysis.
KEYWORDS: SWOT, TOWS, Google, strategic development,
C/B/2433. ‘Systems Infrastructure at Google (A)' and ‘Systems Infrastructure at Google (B)'. Harvard Business School Case study analyses
- WORDS:
- 2000
- DATE:
- 2010
- PRICE:
- 29.99 GBP
This paper analyses “Systems Infrastructure at Google (A)” and “Systems Infrastructure at Google (B)” case studies by Hill and Stecker. The case studies “Systems Infrastructure at Google”, (A) and (B), present a problem of unprecedented characteristics which the Google corporation is facing in the year 2007. Focused on the Infrastructure division of the company, headed by Bill Coughran, the study sheds light on how Google’s success has put pressure on the Infrastructure organisation via an escalation of scale and rapidly increasing demand on Google’s systems. Although Coughran had an excellent record of managing engineers for innovation while maintaining business imperatives, the rapid growth of the company and the threats it posed for the very culture which fostered Infrastructure’s innovation, inevitably led to Coughran’s questioning whether it was time for a ‘next generation’ management approach. This paper will address Coughran’s concerns by providing a background analysis, problem statement, problem analysis, identification and evaluation of alternatives and, finally, strategic recommendation.
KEYWORDS: Google, systems infrastructure, leadership, innovation, engineering organisations.,
C/B/2430. Google Inc. Harvard Business School Case study analysis
- WORDS:
- 3000
- DATE:
- 2010
- PRICE:
- 39.99 GBP
This paper analyses “Google Inc” case study by Edelman and Eisenmann. It provides background analysis, problem statement, problem analysis, identification and evaluation of alternatives and strategic recommendations. The paper also analyses the strategic significance of network effects in search-related advertising and for Google's prospects in the portal, e-commerce intermediary, and desktop operating system businesses. Also, it explores whether pursuit of the latter opportunities such as content hosting, cloud communication and mobile technology is consistent with Google's mission and culture.
KEYWORDS: Google, Search, Information, Digitalization, Strategy, Innovation, Harvard case study, Edelman, Eisenmann,
C/M/1429. Dissertation. Marketing Strategy of Google in India
- WORDS:
- 13400
- DATE:
- 2010
- PRICE:
- 139.99 GBP
The dissertation investigates the marketing strategy of Google in India comparing it with that of the company’s competitor Yahoo. Literature is reviewed on the history of Google, their entry to India, and the features of their price, promotion and products, particularly AdWords, AdSense and YouTube. The paper uses the methods of qualitative descriptive research based on secondary data, SWOT and marketing mix analysis of Google in India is conducted, Google’s use of technology in attracting Indian customers is examined, their marketing strategy is evaluated. Conclusions are made about the reasons behind the growing market share of Google among India’s search engines.
KEYWORDS: Dissertation, Marketing Strategy, Google in India, Yahoo, SWOT, marketing mix,
C/OM/229. Innovation Management at Google
- WORDS:
- 2000
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper examines how Google has revolutionised the Internet by ‘freeing up the world’s information’ describing the background of Google, reviewing the theory of innovation, investigating Google’s approaches to innovation, and comparing them to the principles of innovation management in 3M and Toyota.
KEYWORDS: Google, innovation, Internet,
Subject Catalogue
- Dissertations and Proposals
- Analysis of Companies
- Analysis of Industries
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- E-Commerce and E-Business
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- Finance and Accounting
- General Business
- History
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- Human Resource Management
- International Relations
- Law
- Literature, Language and Theatre Studies
- Management and Organisational Behaviour
- Marketing
- Media, Music and Art
- Operations Management
- Philosophy
- Politics
- Psychology
- Science, Medicine and Nursing
- Sociology
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Thank you for your service. I'm planning to do my PhD on CRM - your papers are more useful for me to get an idea.Josephine
