MORE Search Options

Browse our collection of papers in
GO Airline

C/B/3804. EasyJet: acquisition of GO Airline and strategic analysis

WORDS:: 2550
DATE:: 2011
PRICE:: 29.99 GBP

The paper analyses the performance of the European low-cost airline EasyJet reporting on their acquisition of GO Airline, outlining advantages and disadvantages of mergers and acquisitions (M&A) within the airline industry, and arguing the benefits of the M&A for EasyJet. The company’s strategic analysis is conducted using the models of PESTEL, Porter’s Five Forces, SWOT and Ansoff matrix. Recommendations are suggested on the basis of the analysis.

KEYWORDS: M&A, mergers and acquisitions, EasyJet, GO Airline, PESTEL, Porter’s 5 Forces, SWOT, Ansoff matrix, airline industry,

DOWNLOAD THIS PAPER DOWNLOAD THE REFERENCE LIST

C/B/191. PESTEL and Porter's Analyses of UK Low Cost (No-Frills) Airline Market. SWOT Analyses of Major Budget Airline Companies: RyanAir, EasyJet, GO, Buzz, BMI Baby

WORDS:: 4500
DATE:: 2005
PRICE:: 49.99 GBP

This report presents a full analysis of UK No-Frills Airline Market, in a form of PESTEL analysis and Porter's five forces, governing competition in the industry. Five main low cost airlines' performance is also evaluated and presented in individual conducted SWOT analyses.

KEYWORDS: pestel, porter, uk, low, cost, no-frills, airline, market, swot, major, budget, airline, companies, ryanair, easyjet, go, buzz, bmi, baby,