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GlaxoSmithKline (GSK)
C/M/591. Glaxo Wellcome & SmithKline Beecham Merger: Change Management
- WORDS:
- 3500
- DATE:
- 2007
- PRICE:
- 39.99 GBP
The paper examines the merger of Glaxo Wellcome & SmithKline Beecham, one of the most pronounced within the pharmaceutical industry in the light of change management theories. The research focuses on four major characteristics i.e. cultural theory, leadership theory, facilitating change, and communicating strategy during a change situation.
KEYWORDS: GSK, Merger, Acquisition, Pharmaceutical, Glaxo, Change Management,
Other Papers On: GlaxoSmithKline (GSK)
Other Papers On: Organisational change
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Keywords Tag Cloud
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