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General Motors

C/B/3523. PESTEL and Porter's 5 Forces analyses of General Motors

WORDS:
1700
DATE:
2011
PRICE:
19.99 GBP

This paper critically analyses General Motors, providing an overview of the company followed by PESTEL and Porter’s Five Forces analyses. The PESTEL analysis assesses Political, Economic, Social, Technological, Environmental and Legal factors affecting General Motors. Porter's 5 Forces analysis discusses the bargaining power of customers, bargaining power of suppliers, threat of new entrants, threat of substitute products, and intensity of competitive rivalry of General Motors.

 

KEYWORDS: PEST, PESTEL, PESTLE, Porter, 5 forces, five forces, General Motors,

 
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