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General Motors

C/B/3522. Value chain analysis of General Motors

WORDS:
800
DATE:
2011
PRICE:
9.99 GBP

This paper presents an overview of General Motors, using Value Chain Analysis. This is a management tool used to identify key activities within an organisation which forms its value chain: Inbound logistics, Operations, outbound logistics, marketing and sales, service, procurements, human resource management, technology development, and firm infrastructure.

 

KEYWORDS: Value Chain, Inbound logistics, Operations, outbound logistics, marketing and sales, service, procurements, human resource management, technology development and firm infrastructure, General Motors,

 
Other Papers On: Value chain analysis
Other Papers On: General Motors