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General Electric (GE)
C/OM/58. Case Study: General Electronic Medical System
- WORDS:
- 3500
- DATE:
- 2007
- PRICE:
- 39.99 GBP
The main aim of this report is to undertake a strategic evaluation of the impact of globalization on the operations of General medical Systems (GEMS), the worlds leading diagnostic imaging equipment and a part of General Electronics conglomerate. The document addresses three main questions related to the globalization strategy i.e. logic behind Global product Company (GPC), economics of setting up 'Centre of Excellence', and future strategic management in China.
KEYWORDS: Case Study, China, General Electronics, Medical Equipment, GEMS, GPC, Globalization,
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