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General Electric (GE)

C/M/297. Managing motivation in General Electric

WORDS:
3000
DATE:
2006
PRICE:
39.99 GBP

The paper analyses the motivation of workforce is being managed at General Electric. Having reviewed the changes which were introduced by previous GE chief, the paper analyses the degree of fit of the introduced changes in the context of Anglo context. The assessment of the fit is made with the use of Herzberg two-factor theoretical framework.

 

KEYWORDS: managing, motivation, electric,

 
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