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French Connection and FCUK

Y/M/13. Analysis and critique of the promotional campaign of French Connection UK (2003)

WORDS:
2000
DATE:
2003
PRICE:
29.99 GBP

This report analyses the promotional campaign of FCUK. It consists of campaign overview, media, challenge, solution, approach, target audience, image, analysis of different mediums employed by the campaign and complications for managers.

 

KEYWORDS: y, critique, promotional, campaign, french, connection, uk,

 
Other Papers On: Campaigns