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Fred. Olsen, S. A
C/B/3180. Strategic management in Spanish shipping industry: case studies
- WORDS:
- 2500
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper looks at the situation within the Spanish shipping industry presenting case studies of three shipping companies, i.e. Fred. Olsen, S. A, Martinez, Grupajes y Mundanzas, and Mediterranean Shipping Company Spain operating in Canary Islands. The challenged faced by the Spanish shipping industry are identified, strategic development of the three companies is examined.
KEYWORDS: Shipping industry, Spain, strategic management, Fred. Olsen, S. A, Martinez, Grupajes y Mundanzas, Mediterranean Shipping Company Spain,
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