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Flybe.com
C/M/597. Strategic Management of Flybe.com
- WORDS:
- 1400
- DATE:
- 2007
- PRICE:
- 19.99 GBP
The paper examines the strategic management of Flybe.com, the largest independent regional airline in Europe. The paper looks at the strategies that Flybe.com employs to increase the numbers of customers, insure business growth, and enhance their financial performance.
KEYWORDS: Flybe, low-cost airline, airline, management, strategy, 4Ps,
Other Papers On: Flybe.com
Other Papers On: Strategic Management
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