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C/M/1310. Marketing plan for Fentimans soft drinks in Sweden

WORDS:
6600
DATE:
2010
PRICE:
69.99 GBP

The paper offers a marketing plan for the launch of soft drinks in Sweden by the UK company Fentiman. The plan includes product description, analysis of the Swedish target market, competitor analysis, SWOT analysis of Fentimans’ products, development of the marketing mix strategy, etc.

 

KEYWORDS: Marketing plan, Fentimans, soft drinks, Sweden, SWOT, marketing mix, competitor analysis,