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C/EI/124. Impact of social network sites on modern advertising and marketing industry
- WORDS:
- 4800
- DATE:
- 2010
- PRICE:
- 49.99 GBP
The paper examines the relevance of social network sites (SNS) including social network games on the marketing industry with the focus on advertising through FaceBook. The changes in modern advertising are identified evaluating the marketing potential of SNS, conclusions are made about the possible decline in the traditional means of advertising.
KEYWORDS: Social Network Sites, Games, Advertising, Traditional Marketing, FaceBook,
Other Papers On: Facebook
Other Papers On: Social Networking
Other Papers On: New media and online marketing
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