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Eriska Hotel
C/B/2412. Country House Hotel Market: Case Study of Eriska Hotel
- WORDS:
- 3200
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper looks at the business environment of the UK hospitality industry examining the trends in the country house hotel market in conditions of the current economic crisis, swine flu epidemics, environmental concerns, business integration, etc. A case study of Eriska Hotel is conducted exploring their position with regard to human resource, food and beverage sales, etc. Strategies are considered to improve Eriska Hotel’s performance using Ansoff’s intensive growth model and suggesting short, medium and long-term plans of the company’s development.
KEYWORDS: Ansoff, Eriska Hotel, country house hotel, hospitality,
Other Papers On: Eriska Hotel
Other Papers On: Corporate Strategy: Case Studies
Other Papers On: Hospitality, Travel and Tourism Industry
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