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P/B/834. Strategic change in Ericsson Australia

WORDS:
4500
DATE:
2006
PRICE:
49.99 GBP

The paper examines the theory of strategic change providing a review of academic opinions about the features of organisational change, its triggers, implementation, associated problems and general implications for the company. A case study of strategic change in Ericsson Australia is conducted offering an overview of Ericsson telecommunications company, their external (PEST) and internal environmental analysis, and the evaluation of strategic change they implemented.

 

KEYWORDS: strategic, change, ericsson, australia,

 
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