Browse our collection of papers in
EMI Group

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C/B/3042. Strategies of EMI in music industry

WORDS:
2000
DATE:
2010
PRICE:
29.99 GBP

The paper looks at the position of Electric and Music Industries (EMI) reviewing literature on the trends in digital downloads of music, and discussing the strategies used by EMI in the music environment with regard to the ongoing fight for music ownership by EMI, artists and consumers. Constraints to the company’s success are identified suggesting recommendations about possible solutions.

 

KEYWORDS: EMI, music industry,

 

C/B/2440. EMI Music: analysis of decline and strategic perspective

WORDS:
2550
DATE:
2010
PRICE:
29.99 GBP

The paper looks at the problems currently faced by the UK music publisher EMI Music analysing the causes of their sales’ decline, flaws in investment decisions, new artists’ recruitment, and poor integration of strategic assets. The transformation to the digital music and the needs of the music market are discussed. The paper has no references.

 

KEYWORDS: EMI Music, decline, strategic assets, digital music,

 

C/M/1404. Marketing strategy for EMI Group

WORDS:
1250
DATE:
2010
PRICE:
19.99 GBP

The paper examines the position of EMI Music Publishing within the record label business reviewing the dynamics on the company’s performance and considering options for their further development. A marketing strategy for EMI Group is recommended.

 

KEYWORDS: Marketing Strategy, EMI Group, Music Publishing industry,

 

C/B/2165. SWOT analysis of EMI

WORDS:
550
DATE:
2010
PRICE:
9.99 GBP

This paper presents an overview of EMI, SWOT analysis, which is a strategic planning method used to evaluate the strengths, weaknesses, opportunities and threats of EMI.

 

KEYWORDS: SWOT, TOWS, EMI,

 

C/B/2162. Environmental scanning: response of EMI to digital music revolution

WORDS:
2600
DATE:
2010
PRICE:
29.99 GBP

The paper examines the use of environmental scanning by EMI examining their position within the modern music industry, discussing the marketing trends in the production and distribution of recorded music, and analysing EMI response to the threats posed by digital revolution and Internet access to music. The process of environmental scanning is described, external and internal factors that influence EMI performance are analysed using the SWOT model.

 

KEYWORDS: EMI, Environmental Scanning, Digital Downloads, SWOT, music industry,

 

C/B/1886. PEST Analysis of EMI Group

WORDS:
550
DATE:
2009
PRICE:
9.99 GBP

This paper presents an overview of EMI Group, with PEST analysis. PEST analysis stands for Political, Economic, Social and Technological. It includes the analysis of a framework of macro-environmental factors affecting EMI Group.

 

KEYWORDS: PEST, EMI Group,

 

C/B/1495. PEST Analysis of EMI

WORDS:
450
DATE:
2009
PRICE:
9.99 GBP

This paper presents overview of EMI and PESTEL Analysis which is analysing Political, Economic, Social, Technological, Environmental, and Legal factors affecting EMI.

 

KEYWORDS: pest, emi,

 

C/EI/77. Electronic products in musical industry: e-marketing challenges and strategic Implications for EMI

WORDS:
2400
DATE:
2009
PRICE:
29.99 GBP

The paper looks at the modern music industry examining the marketing implications of the growing popularity of electronic products and offering a case study of the British company EMI (Electric & Musical Industries Ltd). The paper considers the benefits that music artists would be able to gain from distributing their products online, the e-marketing approaches to the promotion of downloadable music, the restructuring needed for EMI to transform from a product-driven to a service based company, and the implications of the global marketing strategy.

 

KEYWORDS: EMI, Electric & Musical Industries, music industry, downloadable music, music artists,

 

C/M/1036. Marketing in Global Environment: EMI and Radiohead's digital download service

WORDS:
2600
DATE:
2009
PRICE:
29.99 GBP

The paper is based on the case study of EMI and Radiohead that starts to provide its own digital download service. The study addresses two questions related to: (1) e-marketing challenges and implications that need to be addressed by EMI due to Radiohead's decision to launch their own music download, (2) marketing strategy implications for providing a product, such as music, purely as an internet download from the international marketing perspective.

 

KEYWORDS: EMI, Radiohead, marketing, PEST, standardisation, adaptation, e-marketing, digital ma,

 

C/M/1037. For a music label organisation, such as EMI, that markets, distributes and records rock groups and other pop artists, critically assess the e-marketing challenges facing EMI by Radiohead's decision to launch their own music download and discuss

WORDS:
2600
DATE:
2009
PRICE:
29.99 GBP

The paper is based on the case study of EMI and Radiohead that starts to provide its own digital download service. The study addresses two questions related to: (1) e-marketing challenges and implications that need to be addressed by EMI due to Radiohead's decision to launch their own music download, (2) marketing strategy implications for providing a product, such as music, purely as an internet download from the international marketing perspective.

 

KEYWORDS: EMI, Radiohead, marketing, PEST, standardisation, adaptation, e-marketing, digital ma,

 

C/B/1059. EMI Group Plc: Strategic Report

WORDS:
2500
DATE:
2008
PRICE:
29.99 GBP

The paper examines the competitive strategy of EMI Group Plc, an independent music label company headquartered in London, UK. Recent strategic choices that EMI are analysed assessing the critical success factors of these strategies over the following five years. The author's views on the suitability, acceptability, and feasibility of the recent strategic choices of EMI are evaluated considering their implications for the future.

 

KEYWORDS: EMI Group Plc, Strategic analysis,

 

C/B/1160. Strategic Management: EMI Group Plc

WORDS:
3500
DATE:
2008
PRICE:
39.99 GBP

The paper looks at the strategic management of EMI Group plc examining their current business strategies, opportunities and challenges within the music industry. The company's strategic agenda is analysed using the models of SWOT and PEST, their recent competitive environment is evaluated, the implications of the uncertainty and strategic risks facing the company are discussed.

 

KEYWORDS: EMI Group, music, SWOT, PEST, strategic options, competition,