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EMI Group
C/B/3042. Strategies of EMI in music industry
- WORDS:
- 2000
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper looks at the position of Electric and Music Industries (EMI) reviewing literature on the trends in digital downloads of music, and discussing the strategies used by EMI in the music environment with regard to the ongoing fight for music ownership by EMI, artists and consumers. Constraints to the company’s success are identified suggesting recommendations about possible solutions.
KEYWORDS: EMI, music industry,
Other Papers On: Corporate Strategy: Case Studies
Other Papers On: EMI Group
Other Papers On: Music Industry
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Keywords Tag Cloud
emi music strategic marketing challenges radiohead pest digital plc download discuss own decision critically assess facing environmental launch response decline perspective strategies strategy swot artists revolution scanning organisation musical implications global products electronic management ei environment service records rock distributes markets label c pop
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