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Emap

C/B/114. Strategic Analysis of Emap

WORDS:
2500
DATE:
2004
PRICE:
29.99 GBP

This report analyses the corporate strategy of Emap - one of the largest media companies in the UK with business activities that focus around three main areas: selling consumer magazines, business-to-business events, and broadcasting. It identifies the key drivers of change and critical success factors in the industry and for the company, reviews and analyses the company's current competitive position and strategy, Recommends the strategy the company should follow over the next 3-5 year period, Justifies the strategy recommended and examines the implications for the company of implementing the strategy. Analysis is supported by the PEST, Porter and SWOT analyses of Emap

 

KEYWORDS: strategic, emap,

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