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E-Bay

C/B/433. Strategic alliance: IBM and E-bay

WORDS:
3000
DATE:
2006
PRICE:
39.99 GBP

This paper will take a look at strategic alliance between the online retailer and auctioneer e-bay and the computer giant IBM, with an intention to analyse the different aspects of the process. The paper provides a detailed background of the alliance process and the key players prior to diving into a detailed analysis of the whole process.

 

KEYWORDS: Strategic alliance, eBay IBM,

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Other Papers On: Strategic Alliances and Collaboration between Firms
Other Papers On: E-Bay
Other Papers On: IBM

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