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Duval Leroy Champagne
S/M/358. Duval Leroy Champagne: Marketing Issues
- WORDS:
- 2200
- DATE:
- 2006
- PRICE:
- 29.99 GBP
The paper reports on the champagne producer Duval Leroy identifying the trends that may affect their business, and conducting analysis within the framework of SWOT, champagne market segmentation, brand features, marketing mix, etc. Financial and contingency plans for the company are presented.
KEYWORDS: Duval Leroy, champagne, SWOT, brand, marketing mix,
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