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Ducati Motor Holding
P/B/559. Success strategies of Ducati
- WORDS:
- 2500
- DATE:
- 2006
- PRICE:
- 29.99 GBP
The paper reports on the strategies of Ducati, a motorbike company, accounting for their success by outlining their ownership advantage (OA), vertical and horizontal collaboration, market positioning (using BCG matrix), etc. Recommendations on their future strategies are offered.
KEYWORDS: success, strategies, ducati,
Other Papers On: Ducati Motor Holding
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On an initial reading it looks very much what I require. Once again thanks for a very prompt service.Andy
