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Debenhams

E/EI/40. Debenhams: investigating retail and e-retail models with regards to Debenhams, Uxbridge

WORDS:
2000
DATE:
2006
PRICE:
29.99 GBP

The paper reports on the Debenhams' retail mix relating the company's background, defining the concept of retail mix, describing their e-store, customer service, merchandising display, etc.

 

KEYWORDS: Debenhams, retail mix, merchandise,

 
Other Papers On: Debenhams
Other Papers On: E-tailing (Retailing)