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Carphone Warehouse

E/B/234. Strategic audit of Carphone Warehouse

WORDS:
7000
DATE:
2006
PRICE:
79.99 GBP

The paper reports on strategic audit of Carphone Warehouse (CW) reviewing literature on the theory of audit, investigating the reasons for CW's acquisition of AOL, etc. Current position, performance and strategy of CW are analysed using MOST model, Boston matrix, SWOT model, etc. The issues of CW corporate governance are addressed, methods of evaluating the company's strategy are suggested.

 

KEYWORDS: Audit, Carphone Warehouse, SWOT,

 
Other Papers On: Strategic Analysis
Other Papers On: Carphone Warehouse