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Burger King

C/B/1489. Analysis of Burger King

WORDS:
1800
DATE:
2009
PRICE:
19.99 GBP

The paper examines the performance of Burger King analysing their internal and external environment and the features of the fast food industry by using the models of SWOT, PESTEL, Porter's five forces and Porter's generic value chain.

 

KEYWORDS: SWOT, PESTEL, Porters five forces, Porters generic value chain, Value Chain, Burger,

Other Papers On: Strategic Analysis
Other Papers On: Burger King