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Boots Group Plc

S/B/358. Boots The Chemist Strategic Report

WORDS:
1400
DATE:
2008
PRICE:
19.99 GBP

The paper reports on the performance of the British health and beauty retailer Boots The Chemist (BTC) reviewing their history and background, conducting PEST and SWOT analysis, discussing BTC strategy and recommending strategic changes.

 

KEYWORDS: Boots The Chemist, BTC, PEST, SWOT,

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