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C/B/2789. Strategic Analysis of an Information Systems for a hotel: Case study Birch Point Lodge

WORDS:
2650
DATE:
2010
PRICE:
29.99 GBP

This paper strategically analyses the hotel Birch Point Lodge, located in Ontario, and suggests an information system that would be used to help the company gain advantage in the hotel industry. A summary of the hotel is supplied, followed by an evaluation of the information requirements that the hotel needs, concluding that the resort needs a tailor made application to serve its current and future needs without extensive cost. SWOT and Porters Five Forces analysis is presented, and from the results of both analyses a solution is made. The paper ends with a conclusion and recommendations.

 

KEYWORDS: Birch Point Lodge, Hotel management, SWOT, porters Five Forces, Information systems,