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Big Bazaar

C/HR/1027. Employee Relations at Marks and Spencer UK and Big Bazaar India

WORDS:: 2550
DATE:: 2011
PRICE:: 29.99 GBP

The paper defines the concept of employee (employment) relations (ER) explaining the importance of ER and offering a case study of ER at Marks and Spencer (M&S) UK and Big Bazaar, India. HRM practices implemented by both companies are described, the effectiveness of their ER policies is compared and evaluated. Recommendations are suggested about the ways to improve and develop ER policies.

KEYWORDS: Marks and Spencer, M&S, Big Bazaar, Employee Relations,

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C/M/1789. Proposal. Marketing strategies of Big Bazaar in India

WORDS:: 1550
DATE:: 2010
PRICE:: 19.99 GBP

This proposal aims to consider the marketing strategies of Big Bazaar, a chain of hypermarkets in India. The aims are to investigate the Indian Retail Market, to investigate the specific techniques used by Big Bazaar, and to investigate changes in Indian Consumerism. The data and research will be collected through analysis of literature, interviews with senior managers, and questionnaires for customers. The way in which the results will be presented is provided, as is the rationale and value of the work.

KEYWORDS: Proposal, marketing strategies, hypermarkets, India, Big Bazaar Indian consumerism,

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