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S/F/251. Forecast of demand for Avon cosmetic products
- WORDS:
- 3000
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper addresses the issues of investment in innovation faced by the cosmetic company Avon. The methods of assessing demand forecasts are reviewed, forecasting of cosmetics sales for Avon is performed on the basis of their sales data over 2003-2007. The limitations of the forecast are considered.
KEYWORDS: Forecasting demand, Avon products, sales forecast,
Other Papers On: Forecasting
Other Papers On: Avon
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