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Alrosa

C/B/983. Proposal. Strengthening the global reach: strategic recommendations for Alrosa

WORDS:
1900
DATE:
2008
PRICE:
19.99 GBP

The paper suggests a research framework to explore the issues of planning internationalization strategy by Alrosa, a company operating in the market of precious metals and minerals. Research aims and objectives are formulated, literature is reviewed on the internationalization strategy, the methods of research and data collection tools are outlined, the research plan is outlined.

 

KEYWORDS: Proposal, Alrosa, internationalization,

 
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