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C/B/788. Investing in Supermarket Industry: Aldi as acquisition target
- WORDS:
- 3200
- DATE:
- 2007
- PRICE:
- 39.99 GBP
The paper examines the suitability of retail supermarket industry for private equity investment considering the discount grocery chain Aldi as an acquisition. Strategic analysis is conducted including the analysis of the key success factors in the industry (PESTEL), competitive analysis (Porter's Five Forces), and the company analysis (SWOT). Strategic options for the company's further development are outlined suggesting recommendations for the company's management.
KEYWORDS: Aldi, Supermarket, acquisition, Strategic Management, Industry Analysis, Supply Chain,
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