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Airstrip One
S/B/395. Developing Technology Capability: report on Airstrip One
- WORDS:
- 2100
- DATE:
- 2008
- PRICE:
- 29.99 GBP
The paper presents a cost and benefit analysis of Airstrip One, a New Media firm producing promotional websites for European and American films. Strategic needs of the company are examined, assessment criteria are developed to test and evaluate the software used in their websites. The paper also includes SWOT, Critical Success Factors and business strategy analysis of Airstrip One.
KEYWORDS: Airstrip One, cost and benefits, website, software,
Other Papers On: Corporate Strategy: Case Studies
Other Papers On: Airstrip One
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