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Adidas Group

C/B/3849. Value chain analysis of Adidas

WORDS:
950
DATE:
2011
PRICE:
9.99 GBP

This paper presents an overview of Adidas, using Value Chain Analysis. This is a management tool used to identify key activities within an organisation which forms its value chain: Inbound logistics, Operations, outbound logistics, marketing and sales, service, procurements, human resource management, technology development, and firm infrastructure.

 

KEYWORDS: Value Chain, Inbound logistics, Operations, outbound logistics, marketing and sales, service, procurements, human resource management, technology development and firm infrastructure, Adidas,

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