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C/B/3099. Examination of Corporate social responsibility and innovation: case studies of DuPont, ABN AMRO, Essilor and Novo Nordisk

WORDS:
750
DATE:
2010
PRICE:
9.99 GBP

This paper examines the content of a poster presentation on corporate social responsibility (CSR) and innovation and the paper uses four case studies to further discuss the topic. Novo Nordisk, a Danish Pharmaceutical company, ABN AMRO a Dutch financial services company, Essilor, a French firm that develops collective lens, and DuPont, a US firm the produces industrial and commercial chemicals are all used as case studies. The paper concludes by summarising the link between CSR and innovation.

 

KEYWORDS: corporate social responsibility, CSR, innovation, Novo Nordisk, ABN AMRO, Essilor, DuPont,

 
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